IMPACT INVESTING
Investing to drive change
We’re making strategic investments in mission-aligned companies and third-party funds to keep expanding our impact.
APPROACH
OUR APPROACH
Advancing ASA’s mission
Advancing ASA’s mission
Investing in companies with measurable outcomes in career-focused education, intentional post-secondary pathways, and workforce development.
Creating a more sustainable world
Creating a more sustainable world
Investing in third-party funds that are aligned to ASA’s mission and three focus areas.
Realizing market rate returns
Realizing market rate returns
Enabling and extending ASA’s work through mission-aligned investment strategies that are optimized for market rate financial returns.
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Our Investment Strategy
We aim for optimized investment returns and measurable impact, diversified by theme, geographic focus, management strategy, and investment stage. Our investment focus includes:
Third-party impact funds
Investments in funds across all stages that realize market rate returns while advancing ASA’s mission in three thematic focus areas and social determinants of learning.
Seed or Series A/B direct investments
Early and growth stage investing in private companies across three thematic focus areas: career-focused education, intentional post-secondary pathways, and workforce development.
Investing
PUTTING OUR CAPITAL TO WORK
DIRECT INVESTMENT STRATEGY & CRITERIA
Entrepreneurs
IMPACT CRITERIA
Mission Alignment
Product drives impact in career-focused education, post-secondary pathways, and/or workforce development
Measurable Impact
Product directly creates positive, measurable outcomes for 6th-12th grade or adult learners
Scalable Impact Linked to Revenue Growth
Growth in financial success directly drives greater learner impact
Impact Accountability
Commitment to tracking and reporting impact metrics
Mission Alignment
Product drives impact in career-focused education, post-secondary pathways, and/or workforce development
Measurable Impact
Product directly creates positive, measurable outcomes for 6th-12th grade or adult learners
Scalable Impact Linked to Revenue Growth
Growth in financial success directly drives greater learner impact
Impact Accountability
Commitment to tracking and reporting impact metrics
FINANCIAL CRITERIA
Strong Early Revenue
Proven product market fit with at least $500K in ARR
High Growth Rates
Strong market demand proven by rapid growth in key metrics like sales, market share, or customer base
Scalable Business Model
Business structure allows for efficient growth without a proportional increase in costs
Durable and Adaptable Strategy
Resilient businesses that can withstand market changes and evolve with new trends
Institutional Backing
Existing commitment from an institutional investor
Strong Early Revenue
Proven product market fit with at least $500K in ARR
High Growth Rates
Strong market demand proven by rapid growth in key metrics like sales, market share, or customer base
Scalable Business Model
Business structure allows for efficient growth without a proportional increase in costs
Durable and Adaptable Strategy
Resilient businesses that can withstand market changes and evolve with new trends
Institutional Backing
Existing commitment from an institutional investor
Our Impact
OUR PORTFOLIO
