About Us

American Student Assistance is a private nonprofit whose public purpose mission is to empower students and alumni to successfully manage and repay their college loan debt.   We do this by providing student loan education, and enabling the development of financial competencies through the use of innovative web-based tools and trusted, neutral advice – all free of charge to students and alumni.

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Our vision.  ASA has a vision for a new solution to the nation’s student debt problem. We’re starting a movement, through an innovative educational program called “SALT,” to develop financial competencies in college students and alumni by using student loans and the higher education experience as a series of teachable moments. We want to revolutionize the way students learn about money, transforming them from passive financial aid recipients to instead proactive, financially savvy consumers who truly own their student loans and finances. We see a nation made stronger through education and fiscal responsibility.

Our team. Meet ASA's Board of Directors and Senior Staff team.

Our history. Since 1956 ASA has been helping students to successfully fulfill a program of higher education, originally by making guaranteed student loans possible and more recently by helping students complete a program of higher education financing and repayment.

Our role in the community. ASA has a long history of public education, outreach, and community service.